Marketing Research Techniques

Course Information

This course is designed to use a hands-on orientation in identifying and evaluating business marketing solutions through the examination of several research techniques and applications. The student will use the key principles of problem statement creation, experimental research, and the questionnaire design process to develop actionable research solutions to help solve modern marketing problems.

Intake S26 SEM

Start Date May 12 / 2026

End Date

Prerequisite(s):

n/a

Computer Software Requirements:

n/a

Chats:

n/a

Group Work:

n/a