Marketing Research Techniques
Course Information
This course is designed to use a hands-on orientation in identifying and evaluating business marketing solutions through the examination of several research techniques and applications. The student will use the key principles of problem statement creation, experimental research, and the questionnaire design process to develop actionable research solutions to help solve modern marketing problems.
Intake
Start Date
End Date Dec 15 / 2026
Prerequisite(s):
n/a
Computer Software Requirements:
n/a
Chats:
n/a
Group Work:
n/a
Registering college code:
LA-MKT0033
Host college code:
DU-MKTG3284
How to register
You can register in-person or on-line. When Registering for a course, it is not necessary to include the 2 digit college code prefix (e.g. ENG-1113–not LA-ENG-1113).