Capstone: Retail and Channel Marketing
Course Information
This course focuses on the application of retail marketing strategies and the impact of the channel on it. The student will use the key principles of retail marketing to create strategies that enhance marketing initiatives. Students will also develop key critical thinking skills focused on analysis and synthesis through a project.
Intake S26 SEM
Start Date May 12 / 2026
End Date Aug 18 / 2026
Prerequisite(s):
(MKTG 2250 MARKETING II Or MKTG 2280 Marketing II Or MKTG 2290 Marketing II Or MKTG 2200 MARKETING II )
Computer Software Requirements:
n/a
Chats:
No
Group Work:
not specified
Registering college code:
SE-MRK526
Host college code:
DU-MKTG3288
Contact
Centre for Flexible Learning
Centre for Flexible Learning
Email : online@senecapolytechnic.ca
Faculty of Continuing EducationNewnham campus, Room D22001750 Finch Avenue EastToronto, ON
M2J 2X5