Capstone: Retail and Channel Marketing
Course Information
This course focuses on the application of retail marketing strategies and the impact of the channel on it. The student will use the key principles of retail marketing to create strategies that enhance marketing initiatives. Students will also develop key critical thinking skills focused on analysis and synthesis through a project.
Intake S26 SEM
Start Date May 12 / 2026
End Date Aug 18 / 2026
Prerequisite(s):
(MKTG 2250 MARKETING II Or MKTG 2280 Marketing II Or MKTG 2290 Marketing II Or MKTG 2200 MARKETING II )
Computer Software Requirements:
n/a
Chats:
No
Group Work:
not specified
Registering college code:
DU-MKTG3288
Host college code:
DU-MKTG3288
How to register
You can register in-person, on-line, or by phone. When registering for a course, it is not necessary to include the 2 digit college code prefix (e.g. ENL001– not DU-ENL001). For details visit https://durhamcollege.ca/academic-faculties/professional-and-part-time-learning/registration-and-admission/how-to-register.
Contact
Professional and Part-time Learning
Email : ppl@durhamcollege.ca
2000 Simcoe Street NorthOshawa, ON
L1H 7L7
Phone : (905) 721-3052